Shopify is great.

However, it’d be MUCH easier for brands if they provided these reports that could be KEY to boost AOV and LTV.

https://youtu.be/CKQB7_Ds0LI

To name a few:

👉 An LTV report (ie. overall, and by product type)

👉 What customers buy on each order

👉 The avg. time between orders

👉 A REAL cart report, showing what’s frequently bought together

This is leading many brands to make the WRONG decisions, such as:

❌ Craft the wrong offer (which should help you boost customer acquisition)

🤦‍♂️ Cash flow issues

🚩 Not spotting red flags